ABOUT

Personalized Maps from a Leading Direct Mail House

Personalized maps sets Variable Maps apart as an innovator in direct mail marketing. The flagship offering, New Neighbor Mailings, is used to target new movers with monthly mailings. The personalized maps are also used on a wide variety of marketing collateral such as postcards and self-mailers.

Variable Maps is a group inside DCG ONE/Seattle Envelope Co., the largest independently owned and operated commercial printing plant in the Pacific Northwest. Spread over three buildings in the Seattle area, we deliver over 80 million pieces of mail to the Post Office annually. McCallum Print Group is FSC-certified, and the stock used for these programs contain post-consumer recycled content…we’re even wind-powered!

Variable Maps is managed by Rich Voslow, a member of the McCallum Print Group team for over two decades. Rich leveraged his expertise in one-to-one marketing and variable data printing to develop VMaps©, a software program that creates personalized maps for the commercial print environment.

Call and you’ll likely speak with Rich directly. Rich can guide you through the getting started process and project manage your campaign. Behind the scenes, the cutting-edge technology and experienced craftsmen of McCallum Print Group will handle the print production and mailings.

Call Rich’s direct line at (206) 706-6929 to supercharge your direct mail response rates using personalized maps.